AI assistants barely knew this company existed. An AIVO™ programme made it the answer buyers get — and inbound lead quality rose fivefold.
- Client
- Enterprise technology company
- Region
- Middle East & Africa
- Timeline
- A six-month programme
- Practices
- AI Visibility · AIVO™
Where it leaked.
AI assistants and generative search barely recognised the company — buyers were being pointed elsewhere.
- 01
AI assistants described the company inaccurately, or not at all.
- 02
Competitors were the default recommendation.
- 03
Inbound leads arrived with the wrong expectations.
The system.
A full AIVO™ programme: clear entity definition, authority content and structured citations.
Entity definition
One clear, consistent account of who the company is and what it does, everywhere it is read.
Authority content
Expert material written to be cited by AI assistants and search.
Structured citations
Trusted third-party references that confirm the company as the answer.
A six-month programme.
- Months 1–2
Audit
Measured how every major AI assistant described the company.
- Months 3–4
Build
Entity, content and citation work across owned and third-party sources.
- Months 5–6
Measure
Tracked citations and lead quality; tuned what worked.